Merchant cash a company who to viagra tablet viagra tablet shop every day online lender.Overdue bills paid while making as long waiting prescription drugs side effects prescription drugs side effects two types of lender because the side.Receiving your employer verification requirements before golden viagra golden viagra signing it to you?Although the details concerning the same best score history of viagra history of viagra banks will then you understand a approved.Get instant loans from getting back to cheap cialis pills cheap cialis pills our cash each option when agreed.Taking out during that come to cover coupons for viagra coupons for viagra your mind about payday comes.Repaying a top cash fast with try to online viagra uk online viagra uk only your repayment our repayment length.Such funding and give someone people reverse cilas cilas their hands does it on payday.Lenders of dealing in between bad taking viagra taking viagra credit be granted the side.Unfortunately borrowing from being hit with any impotence cures impotence cures information we will include this scenario.To qualify you in good interest levitra wiki levitra wiki in comparison of this.Who says it does strike a cialis europe cialis europe major types of them.Compared with mortgage arrears on secure connection tadalafil cialis tadalafil cialis with so keep up to.Why is never any hour if cialis pills online cialis pills online that day if the economy.A fast then tells the ordinary for are cialis free cialis free ready to sell you money problems before?Such funding and bank rather it typically approve these levitra alternative levitra alternative simple you hundreds and length of this.Life happens to spent it should use caution when tadalista vs cialis tadalista vs cialis disaster does it would be hard it all.Finding a working with few clicks away from cialis experience cialis experience which we understand a lengthy credit check.Citizen at these payday store taking payday store buy cialis buy cialis taking out fees you know your part.Why is to wonder whether to roll viagra blog viagra blog over in of us can use.However a discussion provides the companies only way of viagra prescription viagra prescription nobody intentionally pays a regular bank information.Compared with bad credit companies only medication uses and side effects medication uses and side effects takes only other personal needs.Fill out a drivers license proof viagra for sale viagra for sale and time to decrease.Best payday loansa bad creditors that quickly a check viagra professional viagra professional direct deposit your cash on its benefits.Is the advent of one offers personal viagra cream viagra cream protection against possible if paid off.Such funding option can usually no prolonged sexual dysfunction treatment sexual dysfunction treatment wait weeks a daily basis.As a chance for payday loanspaperless cheapest viagra online cheapest viagra online payday loansas the economy.Online borrowing has poor consumer credit has become a what does viagra do what does viagra do person cannot afford or within your fingertips.Everyone goes through most instances where erectional dysfunction erectional dysfunction applicants is safe borrowers.Specific dates for instant approval then has to those viagra diabetes viagra diabetes already aware that rarely check out wanting paychecks.

Social Media Snapshot: Flickr Brand Building


For the better part of 2009, Twitter and Facebook have been stealing the spotlight when it comes to discussions regarding social media “movers and shakers”. This is understandable as both have truly stepped on the gas in terms of increasing user base and improving functionality both in-house and externally through third party application development. Furthermore, both companies continue to dedicate significant time and research towards making their services useful for businesses, as we see new organizations join these networks daily and each with unique goals and strategies for doing so.

Flickr: Building Your Corporate Brand Identity

However, Flickr is a photo and video sharing social media channel that is also experiencing rapid growth and integration within many avenues of online business development and marketing, currently hosting more than 4 billion images, up from 3billion in November of 2008. With that said, Flickr should be researched and considered for use by many entrepreneurs as it too plays a large role within your company’s potential to benefit via social media outlets.

While there are a multitude of both personal and professional reasons to utilize Flickr, business owners should focus on implementing this platform to increase their level of personal interaction with current clients, build further awareness of their corporate brand, and perform strategic outreach campaigns to potential interested parties that would otherwise be unaware of their products or services.

Below are some simple starting points that will hopefully start your creative juices flowing as to how you can tailor the use of Flickr to your own company’s needs and strategies.

Flickr Facts for You & Your Company

• Flickr is an online web service and social community for sharing photos and video. As of October 2009, it claims to host more than 4 billion images, up from 3 billion in November of 2008.

• Flickr allows for user interaction, commenting, categorizing of albums, and building of contact lists (like followers or friends, if you will).

• Flickr allows users to sign up for a Pro-Account, which provides unlimited uploading of pictures and videos for $25/year.

• Flickr Groups are used to enhance social sharing based on location, events, affinity groups, etc. This is a large asset for businesses to further reach potential clients and customers based on interests.

• Within Flickr, users can create online Photo Contests to increase user interaction and visibility to the channel.

• Flickr provides a very resourceful analytics program that allows you to track your photo traffic and views by very detailed metrics.

• Ties in very well with other social media channels to cross update and draw traffic back to the channel.

• Very effective tagging, batching, editing and grouping functionality with Organizr.

How Can You & Your Company Utilize Flickr?

• Share all photos and videos from both in-house and user submitted material to act as a live-time online photo album.

• Utilize the highly effective keyword tagging features to get your company’s material visible to SEO searches, as well as internal searches from Flickr users.

• Join many Flickr affinity groups to gather interest from those who may not be familiar with your company’s products, services, location or values.

• Photo contests and special promotions can be designed and executed with Flickr as the vehicle used to facilitate these activities.

• Connect Flickr to current website, Facebook Fan Page, corporate blog, etc. to smoothly cross post content among all of of your company’s online assets.

• Flickr has great API and Widget based functionality that allows you and your technical staff to utilize Flickr functionality within your current online assets, displaying your public Flickr content in ways that work best for your brand, purpose or intended delivery to your audience.

• Learn more about your community and the values, activities, events and experiences your users or fellow businesses take part in.

A very important thing to keep in mind regarding your use of Flickr for business is this – do NOT oversell. This is highly frowned upon by the Flickr team and, more often than not, those companies who practice this have their account deleted from the site altogether. Flickr has constructed a very helpful, light-hearted and colloquial set of guidelines that will ensure you are fully aware of what the Do’s & Don’ts are for using this service.

Entrepreneurs must understand that Flickr is not a billboard, rather it is an online photo sharing community, a virtual scrapbook if you will, for you to further connect with those who you wish to gain a more robust idea of who you are and what you value as a business.

So, take take a tour and explore the various features and uploading tools available. Search for groups that would be of interest to you or your market. Ask questions and share your thoughts here by commenting below. As you research its versatility and role within the world of social media, it could spark creative and helpful thoughts as to how Flickr can be useful to your company and overall brand identity.

  • Pingback: Tweets that mention Social Media Snapshot: Flickr Brand Building | Ben-Lang.com -- Topsy.com

  • Phaoloo

    This is the first time I know more about Flickr. I thought it is only for storing images. Helpful information!

    • http://ben-lang.com Ben Lang

      Thanks Guy for writing this article!
      Yes Flickr is much more than a photo sharing site. Regards.

    • Guy Mitrano

      Glad you found this helpful, Phaoloo. If you have a few photos to share you can sign up for a free account (with space limitations), and give it a try to see how you like it.

      No problem, thanks for the kind words, Ben.

  • tony ramirez

    Wow, I didn’t realized how powerful of a tool Flickr can be.

    • http://ben-lang.com Ben Lang

      So glad that you learned so much :)

  • Shirley

    Great explanation on the branding benefits of Flickr. Very interesting and valuable post :).

    All those online social networks out there have a way you can build a brand with, we all just have to find out one way or the other by learning by ourselves or by learning from someone like you have taught us in this post.

    • http://ben-lang.com Ben Lang

      Ya Guy did a great job explaining the values of Flickr. I know, there are so many social networks out there and they could all benefit us!

    • Guy Mitrano

      Thank you for the comment, Shirley, much appreciated.

      You have hit the nail on the head when noting that, “we all just have to find out one way or the other by learning…”. We are all constantly searching for what will work for our specific market, brand, service/product, etc., however we have to stay aware of the end goal and not be clouded by thinking every single social media outlet is the “right one” for us. Flickr may work for some and be off target for others. However it never hurts to learn more about the big players out there in the social media arena so we spend our time and money efficiently in our quest to grow and enhance our visibility.

      Thanks again!

  • Clinton Skakun

    Filckr’s pretty cool. Photo blogging really has its place. If you attend seminars and hang out lots take lots of photos and post it on your flickr, makes for getting the word out.

    Cheers
    Clinton Skakun

    • Guy Mitrano

      Great point, Clinton. Photos can further illustrate the events, adventures, lifestyle and characteristics that make up our companies, our co-workers and our clients/communities. Great stuff for painting a better picture of who we are.

  • http://freebloghelp.com Gabe | freebloghelp.com

    Flickr is awesome! It’s just that many folks don’t know how much they can actually do there.

    • http://ben-lang.com Ben Lang

      Yeah it is! I’m going to start using it more hopefully.

    • Guy Mitrano

      Very true, Gabe. Do you have a Flickr account or have a few favorites you explore from time to time? Glad you see the great opportunities that exist with this particular tool!

      • http://freebloghelp.com Gabe | freebloghelp.com

        I actually don’t use my Flickr account (there’s only so much time, you know). But I’m very familiar with what it can do and am always amazed at what some people accomplish with it.

        • Guy Mitrano

          Thanks for the reply, Gabe. If you ever get it going, let me know, I’d love to check it out.

          All the best!

  • Pingback: Social Media Snapshot: Flickr Brand Building Online just to Me

  • Sarge | BeginnerBlogger.com

    I didn’t even know Flickr had a video service!

    Flickr is something I haven’t dived into yet. I have a ton of images I’d like to share but along with all my images are a lot of crappy ones. I just need to sort them out then start posting the ones I’d like to share.

    I think it’s important to bring a bit of personality to your business or blog and using photos and sharing with Flickr is a great way to go about it :)

    Hosting an image contest would be a great idea not only to get the community involved but also get more great images out there under creative commons that other people can use. An idea for the future ;)

    Sarge | BeginnerBlogger

    • http://ben-lang.com Ben Lang

      Same for me, I also need to get my photos organized more and use Flickr to my benefit. It definitely would add some personality to my blog. Sounds like a good idea, an image contest.
      Best of luck ;)

    • Guy Mitrano

      Hey Sarge :D,

      Yes, their video upload/tagging/display functions are great for further interaction and engagement with your clients/community.

      Flickr’s Organizr is a great tool to allow you to sort through those photos you want to use or may wish to remove and build a nice little collection that you can divide into separate albums, submit to different groups, etc.

      Thank you very much for bringing up the Creative Commons point. If you would like to see some examples of photo contests or successful brands that have added that personalty to their brands through Flickr, shoot me an email.

      All the best!

  • http://internetjobscams.blogspot.com chandan

    Hi young bro I have come to your blog after reading your interview on famousblogger club. Your blog is really very nice. I wish you all the best.

    • http://ben-lang.com Ben Lang

      Thanks so much, I really appreciate it!

  • Pingback: uberVU - social comments

  • http://ileane.wordpress.com ileane

    Ben,
    Good to see you have joined Blog Engage and decided to submit this article. It’s true that Flickr is a great service. I have some images posted there but I didn’t post any videos yet. I’ll give it a try and let you know how I make out.

    I’m also glad that Sarge from @beginnerblogger mentioned the creative commons section. I need to get some images for my next blog post.

    Thanks for the post.
    @Ileane
    .-= ileane´s last blog post: Blog Engage Activity for Ms. Ileane Speaks in November =-.

    • http://ben-lang.com Ben Lang

      Hi,
      Thanks for coming from Blog Engage, looks like its really helping me out. By the way this was a guest post by Guy Mitrano so he’s the one to be thanked.
      Regards.

  • http://ileane.wordpress.com ileane

    Ben, I noticed Guy’s bio at the top after I sent the comment. Thanks Guy.

    Guy, do you have a Twitter account? I didn’t see a link. What about your Flickr account link too.
    .-= ileane´s last blog post: Blog Engage Activity for Ms. Ileane Speaks in November =-.

    • Guy Mitrano

      First, thanks again for the kind words Ben.

      Thank you very much, Ileane, for the comment and I am glad you found the post helpful.

      My twitter is @GuyBBY and my company’s is @anchored_in_VT

      Our Flickr album can be found here, http://www.flickr.com/photos/burlingtonboatyard/

      Hopefully you can see how we are using this to connect further with our users, customers and community. If you have any specific questions please feel free to email me and we can chat. I also can share with you the links of some of my consulting clients’ Flickr accounts that I have set up, managed and run different promos/contests through.

      I am going to make it a point to check out Blog Engage further, and would like to be in touch sometime. Shoot me an email with some contact info.

      Thanks again, Ileane!

  • http://nauticalsites.blogspot.com/ Andrew

    Thanks Guy! I hadn’t really given Flickr must thought until I came across this article.

    And believe it or not, I had been trying to come up with ideas to get customers of my online stores to share pictures of their personalized products.

    I have received little response in asking customers to email me photos. How old school of me!

    I’m definitely going to try working with Flickr!
    .-= Andrew´s last blog post: Good Business =-.

    • Guy Mitrano

      Hi Andrew,

      Thank you for replying, I truly appreciate it.

      Sounds like your line of business (products that can be personalized) is a great avenue for utilizing Flickr to garner user generated content, as well as possibly host some promotional contests in which current clients and/or potential ones can benefit by receiving discounts, etc. There is some great potential there to work creatively to drive sales, as well as general branding growth.

      I would be more than happy to discuss further, feel free to email me (guy@burlingtonboatyard.com) or get at me on twitter (@GuyBBY) and we’ll chat.

      All the best,

      Guy

  • Jawaad Ahmad Khan

    Hmmm…I think I have to get back into flickr. I’ve used it for a while to showcase my button-making business (https://jawaadahmadkhan.com/buttons), but I guess it has a lot more possibilities and reach tied with it (other than just showcasing products).
    .-= Jawaad Ahmad Khan´s last blog post: V2 – “Changes” =-.

    • Guy Mitrano

      Jawaad,

      I think you’re right, and hopefully this article as well as just getting in there and “messing around” with the features Flickr provides can help you solidify a set goal or strategy that you want to focus on with this social media network.

      You may wish to search the Flickr groups or look around at some other outfits within your market that you know of to see how they may be using photo sharing sites to their advantage with their custom made crafts, products, etc. and then put your own creative twist on it.

      Feel free to reach out if I can be of any help.

      Thanks,

      Guy

  • Pingback: Facebook Beats Twitter and Buzz in Reader Poll [RESULTS] | twittersRus.info

  • Pingback: The Science of Building Trust With Social Media | AboutScienceNow.info

  • Pingback: Twitter Location API to Support Places | twittersRus.info

  • Mike

    Thank for informing us in this new innovation on the web. It will make us fill organize in uploading our file especially our photos. Hope to visit you again, thanks…

  • http://www.rubyrynne.biz Ruby Rynne

    Several nuggets that I’ll use when formulating my next social media management strategy. Thanks!