How To Kickstart Your Network


Walking out of college with a degree is worthless. Think about it: Everyone entering the job market has a degree. Unless you’re some child prodigy that 18 years old and graduating from college, you and your degree don’t stand out from anyone else. Few employers want that candidate.

What you do in college, the relationships you build and the network that you construct is where your value comes from when you walk across the stage. College is the start of your network. Students in the best online schools would do well if they focused on networking as well. If you graduated and you’ve got no network to call upon, you’ve failed. What better time is there to start building your professional network other than right out of college?

The good news is that since you’re reading this blog, there’s a good chance that you are thinking ahead and know the importance of connecting with other people. The power of a network lies in the number of connected people squared. Take that to heart, but regardless of the size of your network, I hope these four tips can help you expand it.

Meetup groups connect you with ‘likeminded’ professionals

Meetups are fish in a barrel. Where else are you going to get a group of likeminded people talking about and obsessing over their craft?

Meetup.com is my go-to resource for finding meetups in any city. When I go to a new place, I like to check out the upcoming tech meetups to see if there are any scheduled while I’m there. If there are, I might pop by, introduce myself and make a few friends. You never know where a few weak ties may lead you.

Alumni groups continue the relationships you started building in college

If you’re a student or an alumnus, look into the alumni groups available through your college or university’s website. Alumni groups are usually a solid network of people who interact on a semi-regular basis. The great part about interacting with these groups is that you already have something in common when you contact them. Use that talking point as an ice breaker for your introduction. Dive into alumni groups on LinkedIn as well to find people who are hiring.

Twitter is the “Swiss Army Knife” of online networking

You should be connecting with people on Twitter on a regular basis. Twitter is great for building relationships, your brand and your network.

Follow up interactions with an invitation to connect on LinkedIn and keep your newfound friends and connections close. Keep them updated with what you’re doing and try to add value to each others’ lives.

Build your own network

Another great place to start is in your own backyard. Send a few messages out asking people to connect you with someone they know in your particular area of interest. Let them reach into their networks to begin to facilitate yours.

Let’s connect

I’m always happy to connect and meet anyone and everyone I can. I love to help those who are in my network with connections to others who may be beneficial. You can find every link you need to reach me on About.me or on my blog, TheStartupStudent.com

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  • http://moderncommunicator.com David Guzman

    Thanks for the great tips, Zack!

    I’m definitely a fan of meetup.com and Linked-In as well. One particularly effective technique I have discovered is having my Linked-In profile and Twitter address listed on the back of business cards that I hand out. It almost always leads to a connection after an initial encounter, which is precisely when you want to establish one…when the conversation is fresh on your mind.

    -David

    • http://thestartupstudent.com Zack Shapiro

      Great tip David. I love the flow from the card to the Twitter/LinkedIn accounts!

      Thanks for the comment!

      ZS
      http://thestartupstudent.com

  • http://www.dinovedo.com Make Money Online

    Excellent tips and great resource..

    - All the best,

    Dino

    • http://thestartupstudent.com Zack Shapiro

      Thanks Dino!

  • http://www.lavenderuses.com Patricia@lavenderuses

    Hi Zack

    I love Tweeting. Great place to connect and also find great posts to read. Came over here from Twitter so it works :-)

    Patricia Perth Australia

    • http://thestartupstudent.com Zack Shapiro

      Patricia,

      Twitter is definitely one of the places to be to connect. Shoot me a tweet @zackshapiro. I’d love to know more about you!

      Thanks for the comment.

      ZS
      http://thestartupstudent.com

  • http://www.throwingabrick.com Roy Scribner

    You got that right, Zack. A degree is just a checkbox, if you want to standout from the crowd, it is all about relationships and unique experience.

    • http://thestartupstudent.com Zack Shapiro

      Bingo. We should connect Roy, I’d love to know what you’re working on and what you’re passionate about!

      ZS
      http://thestartupstudent.com

  • http://www.blog.web6.org Kimi

    Great lists of tips Zack!

    I have learnt something in my blog.

    To my opinion, it’s really depending on your niche, and content.

    If we have, for example autoblogs which do not provide quality contents, using all networks above won’t actually works.

    It does not matter how bloody our fingers are to promote our blog, people mark your blog as a low quality thing.

    In the other part, if your blog has a good quality, you will have good reputation as well, people will link to your blog or blog posts without us, doing networking stuff.

    My opinion, thanks :D

  • http://www.paper-jamz-guitars.net Madison

    I never really have thought about it that way. You make a very interesting point and I will have to start making mine right away. Thanks for the heads up.

    • http://thestartupstudent.com Zack Shapiro

      Thanks Madison.

      Shoot me an email zack@59thirty.com. I’d love to help you out!

      ZS

  • http://www.dennisedell.com/about Dennis Edell @ Direct Sales Marketing

    Every MLM in creation tells recruits to start with their “warm market” and branch from there.

    The next big pitch is, “you already know at least 1000 people, you just don’t realize it.

    You then get a list…barber, florist, butcher, store clerks, etc etc.

    It’s interesting of you think about it some.

  • http://www.thesaleslion.com Marcus Sheridan, The Sales Lion

    Excellent list Zach. When it comes down to it, this idea of building one’s ‘network’ simply can’t be emphasized enough. I have met with and talked to many people and businesses that simply under-valued and under appreciated the idea of network building (and all that comes along with it), only to find out later they’d simply wasted much time and effort without the needed results.

    When it comes down to it, just as they say ‘Content is King’….’Network is Absolute’

  • http://juniorbiz.com Nick Tart

    Hey Zack! Are there any good entrepreneurship meetups in Boulder? I’ve heard tales of a few. You ever been?

  • http://www.megabizflakes.com Samuel

    Awesome post Zack!
    I agree with your points man! Networking is the key so every entrepreneur must learn how to embrace the idea of networking. i will check out meetup.com. Thanks a lot bro! Have fun.

  • http://reviewzntips.blogspot.com/ Daniel Sharkov

    That was a great read with a lot of true points Zack. I strongly agree that just having a degree is not something special, since pretty much everyone has one these days. In order to make it work, you need to know the right people, which is why building relationships is of such importance. You can hardly succeed in anything if you don’t have a good network of like-minded individuals.

  • http://companykickstart.com/ Siddharth Goyal

    Nice list you have there Zack. I really love meetup.com website. I wasn’t even aware of its existence! Now I find so many meetups taking place even in areas around me. I think I will attend some session soon. I am glad I came to your blog.

  • http://armandomontelongolive.tv/blog/armando-montelongo-gets-pranked-by-office-halloween-special/ Morgan

    This is a great list and a good start to building a network of individuals who can all work together.

    I’m curious why Facebook wasn’t mentioned in this post at all. I find that the group function and your own personal (or business) Facebook profile can bring in numerous amounts of individuals to network with. Not only for your own brand, but reaching out to other groups that are of like-minds. I’ve actually connected with more and actually gotten to know more people on Facebook than on any other network.

    I will echo the importance of Meetup.com, though. Such a great website to meet other like-minded individuals!

  • http://www.murlu.com Murlu

    I really like the idea of meetups because once you get everyone within the same area you really get a lot of great ideas kicking around and going. You build off each others passion and drive.

  • http://whoschrishughes.com Chris Hughes

    Awesome tips here, I’ve been trying to explain this to a bunch of my friends who are still in college. I focused my last 2 years on going to Meetup.com events, various business networking events in my local area and building my facebook/twitter network with people in my industry. Upon graduating, it helped me a TON knowing that I can call on these people to find work at any time.

    Being an entrepreneur however, has allowed me to have this as a backup plan. However, the network also happily refers clients to me because I built the relationship for over 2 years :)

    I love the swiss army knife description of twitter as well, SPOT ON.

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  • http://techsavyshweta.blogspot.com/ Shweta

    Awesome article and great tips..
    Keep up the good work..
    Idea for meetups is really awesome.

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